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Read Kurt' articles in Today's Garden Center

Kurt Fromherz is a regular contributor to Today's Garden Center

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As a regular contributor to Meister Publication's Today's Garden Center we have accumulated dozens of articles focused on marketing and merchandising issues for independently owned garden centers, and the suppliers who support them. Following is a listing, by date, of articles dating back to the first issue of TGC.

Archive of 2008 articles.

2008 December - Times are STILL tough. You hear it everywhere these days, so it has to be true. Recently I listened to a stretch of five straight radio ads (not kidding) starting with the phrase “… these are tough times. Complete article >

2008 November - These are tough times and everyone knows it. It seems as though each month that I sit down to write this article the challenges that face the small business owner grow larger. Complete article >

2008 September - Sometimes you can find the most interesting bits of information in the least likely places. What it means to be independent. Complete article >

2008 August - For the first time since 2003 Sunrise Marketing will not be exhibiting at the Far West Show in Portland, Oregon, or the OFA Show in Columbus, Ohio, this summer. We have decided to focus all efforts on the IGC Show in Chicago this August. The decision was simple; our business is exclusively done with independent garden centers. Complete article >

2008 July - The Stella D’Oro factor and other industry oddities. People are funny. They are creatures of habit and easily influenced when it comes to fads and fashions. They want what they see – this is a critical distinction, so I will repeat it – they want what they see. Complete article >

2008 June - The six words you never want to hear in retail - "I didn't know you did that!"... Complete article >

2008 May - Why don't garden centers realize that guys garden too? When we say you have to get your hands around your customers, we mean all customers... Complete article >

2008 March - Content is still King! What you say is as important as what you do - in marketing, it might be even more so... Complete article >

2008 February - How to sell more stuff! How to maximize the relationship between you and your vendors. Complete article >

2008 January - It's not easy being green! Exploring issues about business and the environment. Can they mix? Complete article >

2009 Archive >

2007 Archive >

2006 Archive >

2005 Archive >

2004 Archive >

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